Mercedes-Maybach Introduces The Ultimate Collectible, The Limited-Edition Series Haute Voiture

Mercedes-Maybach S-Class Haute Voiture is a collectible vehicle designed for special occasions. Combining the aesthetics offered earlier this year with new design elements that improve the customer experience. During a ceremony in Dubai on December 12, 2022, Mercedes-Maybach presented the new model for the first time.

The luxury vehicle was debuted after a fashion show by local couture designer Atelier Zuhra. There were VIP guests, journalists, and influentials there.

"The MercedesMaybach SClass Haute Voiture represents Sophisticated Luxury in its purest form; its intricate features and unique design components make it one of our most luxury autos. Our clientele have access to the most luxurious lives, so we wanted to reflect this by developing something aesthetically pleasing and incorporating Mercedes-Maybach-exclusive features."

- Gorden Wagener, Chief Design Officer Mercedes-Benz Group AG

"The Mercedes-Maybach S-Class Haute Voiture marks the beginning of a new era of high exclusivity for the brand. The special edition's limited manufacturing run of just 150 copies represents our brand's periodic release of collectibles. Consequently, we strengthen Maybach's position as the ultimate luxury pioneer and present our customers with unparalleled luxury experiences."

- Daniel Lescow, CEO of Mercedes-Maybach Mercedes-Benz Group AG

The exclusive special edition of the Mercedes-Maybach S 680 (WLTP combined fuel consumption: 14.313.4 l/100 km, combined CO2 emissions: 326304 g/km)[1] emphasises a multisensory experience and represents the brand's "Sophisticated Luxury" ethos. The combination of excellent craftsmanship, premium materials, and fine details produces a new degree of exclusivity comparable to that of a drivable piece of art. Mercedes-most Benz's specialised customisation and craftsmanship division in Sindelfingen, the Manufaktur, will build a limited run of 150 automobiles, each of which will have a badge in the centre console stating its run number.

Personalized style inspired by Haute CoutureIn line with the Concept Haute Voiture, the series vehicle's exterior has a distinctive two-tone paint scheme: metallic nautical blue on top, a light shimmering rose tone on the bottom, and metallic nautical blue rims. Currently, an additional function combines ambient illumination with animated projection: Animated Mercedes-Benz or Mercedes-Maybach patterns using LCD technology adorn the front and back entryways when the doors are opened.

Extended use of dark marine blue and rose gold tones, as well as crystal and glossy opal white accents, provide a smooth transition between the outside and inside of the vehicle. The interior demonstrates exquisite attention to detail, wonderfully displaying its Haute Couture influence. The whole model is upholstered in a high-quality, fashion-inspired bouclé fabric in blue, beige, rose gold, and gold, with intricate decorations on the seat covers and cushions. In the consoles, doors, and scatter cushions, crystal-white leather details encircle the passengers. These carpets are made of linen and mohair. Champagne flutes in rose gold blend well with the wide-back display and the Haute Voiture insignia on the door panel. Additionally, the series vehicle is distinguished by the blue-tone leather console piping.

MBUX provides the impression of splendour on the catwalk.The MBUX infotainment system reflects the exceptional elegance of the cabin. Sparkling glitter clouds and a variety of rose gold accents enhance the ambience of the catwalk. In the profile selection menu, the driver is greeted with a magnolia blossom and sparkling particles. Twelve unique avatars are elegantly attired and accessorised with items such as dinner jackets, tailcoats, and evening gowns.

In order to complete the Maybach experience, the S-Class Haute Voiture will arrive with a handmade giftbox with its badge number, as well as a scale model and key chain. In addition, customers will get an exclusive car cover with the Maybach and Haute Voiture insignia.

Mercedes-Maybach Haute Couture-inspired collection of premium handbags.Beginning in early 2023, physical and online Maybach Icons of Luxury stores will offer a bag collection to compliment the series vehicle. Limited-edition goods will be comprised of materials utilised in the vehicle's interior and will be available in a range of sizes and styles.

[1]The figures provided are the "WLTP CO2 numbers" as determined in accordance with Article 2 No. 3 of Implementing Regulation (EU) 2017/1153. These figures were used to calculate the fuel consumption calculations.

The Mercedes-Maybach S-Class Haute Voiture is a refinement of the same-named concept car shown in May, built with the finest materials and craftsmanship, and embodying the brand's aura.The model inspired by Haute Couture is available in a limited edition of just 150 units.Beginning in early 2023, a limited-edition bag collection will be available with the series vehicle at real and online Maybach Icons of Luxury boutiques.