Porsche India Accelerates into 2024 with Record Sales and Exciting Expansion
- 30th Jan 2024
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A Milestone Year for Porsche India
In a remarkable finish to 2023, Porsche India celebrated its most successful sales year, marking a 17% increase over 2022 with a total of 914 new vehicles sold. This achievement not only highlights a consistent growth trajectory, following a 64% sales increase the previous year but also cements Porsche India's commitment to excellence and innovation.
As the brand celebrates 75 years of Porsche with the Festival of Dreams, it also embraces a sustainable future with a record number of Taycan electric vehicles delivered, alongside maintaining strong sales of its legacy sports coupes, including the iconic 911.
A Bright Future Ahead
Under the leadership of Manolito Vujicic, Brand Director of Porsche India, the company looks forward to a promising 2024. The brand's success across all models in 2023 sets a robust foundation for the launch of four new Porsche models and the expansion of its retail network. This expansion is not just about reaching more customers but enhancing the Porsche ownership experience across India.
Expanding the Porsche Experience
The first half of 2024 will see the opening of new showrooms in Pune and Hyderabad, adding to the momentum gained from the inauguration of five new facilities in just five days across Ahmedabad, Bengaluru, Chennai, Kolkata, and Mumbai last year. This expansion brings the total to eight Porsche facilities nationwide, demonstrating the brand's dedication to bringing the Porsche experience closer to its clientele.
Exclusive Events and Experiences
Porsche India not only excels in sales but also in creating memorable experiences for its customers and media. Highlights include the Cayenne Drive Experience, an overnight adventure that drew both regional and international attention, and record-setting laps at the Buddh International Circuit by both a production car and an EV. Additionally, Porsche India delighted 45 customers with the Porsche Ice Experience in Levin, Finland, a unique adventure set to be repeated in the upcoming months, offering unparalleled engagement and excitement for the Porsche community.
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