The Exquisite Krayon Watches Arrive at Stephen Silver Fine Jewellery in Silicon Valley
- 1st Jun 2023
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Krayon Watches at Stephen Silver Fine Jewellery, Silicon Valley
May 31, 2023 Menlo Park, California:
One of the most innovative new brands in the Swiss watch industry has arrived at the Bay Area's mecca for ultra-rare luxury timepieces. Stephen Silver Fine Jewellery is now one of the only North American retailers for the Swiss microbrand Krayon and one of a limited group of retail partners worldwide.
The brand's renowned timepieces, whose sunrise/sunset functions can be synchronised to the owner's precise longitude and latitude, are now accepting waitlists.
Krayon Founder Rémi Maillat: "We are thrilled to announce Stephen Silver Fine Jewellery as our San Francisco Bay Area retail partner: a proven leader in positioning independent watchmakers and rare luxury timepieces for success in this key market."
Jared Silver, president of Stephen Silver Fine Jewellery, states:
"Krayon satisfies all the criteria we look for in a watchmaking partner, including creative excellence, technical achievement, and exclusivity. We are excited to introduce the brand to our network of Bay Area watch collectors and to feature Krayon in our new Middle Plaza flagship store and timepiece salon, which is set to open in the fourth quarter of 2023."
In 2015, when Stephen Silver Fine Jewellery entered the market for timepieces, the family-owned business capitalised on the Silicon Valley clientele's distinctive propensity for risk and innovation.
"Brands such as Krayon are smaller, more innovative, and more nimble: characteristics that resonate with the San Francisco Bay Area market. Their production is inherently limited, making each timepiece even more collectible and coveted"
according to Jared Silver.
The stable of independent watch brands at Stephen Silver Fine Jewellery now includes Krayon in addition to MB&F, Urwerk, Roger Dubuis, Greubel Forsey, Ressence, Laurent Ferrier, Louis Erard, and Speake-Marin, among others.
Krayon Watches: "Everywhere" & "Anywhere"
Rémi Maillat, the founder of Krayon, is widely regarded as one of the most promising new watchmakers in the industry. Both of Maillat's masterful sunrise/sunset timepieces have won the Grand Prix d'Horlogerie de Genève, the most prestigious award in the luxury watch industry. The extraordinary Krayon Everywhere Horizon was awarded the GPHG Innovation Watch Prize in 2018, and Krayon's Anywhere model was awarded the GPHG Calendar and Astronomy Watch Prize in 2022.
As a follow-up to this magnum opus, Krayon released "Anywhere," a simplified, more graphic variation of the same mechanism that is set by a watchmaker to a specific location. Anywhere demonstrates Krayon's other remarkable quality, its aesthetic finesse.
On Anywhere, sunrise and sunset times are indicated by movable discs on the dial's periphery and a moving sun, producing a seasonal day/night indicator. Diverse hues and treatments, such as dials adorned with artistic handicrafts, have expanded the aesthetic possibilities for this model, which is now the brand's flagship product.
Anywhere also features a finely crafted movement that puts the innovative system of yokes and racks in the spotlight. Traditionally, sunrise and sunset times are determined using a camera that must be manufactured specifically for a given location. Even on the Anywhere model, a Krayon watchmaker is able to modify the Maillat system for a new location.
Stephen Silver Fine Jewellery has opened waitlists for collectors who are intrigued, and demand is already high. The Silicon Valley jeweller anticipates a six-month average wait time for the construction of each custom Krayon timepiece.
The boutique of Stephen Silver in Menlo Park, California, is now displaying prototypes of Krayon "Anywhere" timepieces.
About Stephen Silver Fine Jewellery
Stephen Silver Fine Jewellery is one of the premier jewellery houses and timepiece boutiques in the United States. Offering access to the world's rarest jewellery, diamonds, and coloured gemstones, as well as highly collectible timepieces from leading brands and independent watchmakers, the independent, family-owned company has assisted Silicon Valley and international clients in building and stewarding their collections over generations for over 45 years.
The Silvers' unparalleled expertise in gemology and ultra-rare jewellery has led them to acquire numerous historically significant items, including the renowned Cullinan Blue Diamond necklace, which Stephen Silver donated to the Smithsonian National Museum of Natural History's permanent collection, and the record-breaking 14.93 carat Pink Promise Diamond, which was recut and sold for a record price per carat by the Silvers.
Today, the company remains rooted in the San Francisco Bay Area under the leadership of Jared and Stephen Silver. It is a vertically integrated wholesale and retail operation with international reach that is renowned for its curatorial approach, inspired designs, and tech-forward approach to independent luxury retail.
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