Vanity Wagon, India's Clean Beauty Marketplace, Celebrates Four Prosperous Years in Operation

This month, Vanity Wagon, India's first and biggest clean beauty marketplace, celebrated its fourth anniversary.

Launched in 2018, Vanity Wagon has expanded its online brand portfolio from ten to two hundred and fifty. This tremendous success has sparked the brand's desire to expand into further business verticals. The recent release of the Vanity dossier, the world's first clean beauty magazine, exemplifies the brand's distinct ambition for success and expansion.

In an effort to provide customers with a superior experience while selecting toxin-free and natural beauty products, Vanity Wagon has used next-generation technology to streamline front- and back-end operations. 90% of orders in the Delhi-National Capital Region have been delivered within T+1.

The growth-oriented success strategy of the brand has garnered the attention and approval of a consolidated investor network, which has put its confidence in the brand by completing the third round of investment this year.

The company's extraordinary success in the clean beauty market has established a standard of excellence. The firm has just launched "Better Beauty," a skincare brand created in conjunction with the well-known television personality Anita Hassanandani Reddy, who shares the company's objective of providing clean and sustainable beauty products.

Benton is the most recent K-beauty brand to join Vanity Wagon's E-commerce platform, reflecting the company's commitment to provide the finest products to its customers.

In addition, as part of its mission to promote the use of clean beauty products, the marketplace collaborated with over fourteen celebrities who actively promoted conscious beauty consumption via various marketing campaigns.

Ms. Naina and Mr. Prateek Ruhail, the creators of Vanity Wagon, said, "Vanity Wagon proudly advocates for diversity, a principle that permeates all of our campaigns and products. It has always encouraged individuals to accept clean, toxin-free beauty products that are compatible with their skin. It has been a fantastic four years, and we have improved at every turn. From cooperating with more than 250 businesses to adding 12 new brilliant individuals to our team, we are very pleased of what Vanity Wagon has accomplished so far, and we look forward to the adventure ahead. We will continue to pursue excellence."

Vanity Wagon founded India's first and only clean beauty pop-up shop, Mix It Up With Vanity Wagon, after embarking on a quest to uncover products that could be used with cosmetics to heal and enhance the skin.

Vanity Wagon has partnered with Smile Foundation to empower more than 1,200 girls by contributing to their education, so extending its commitment to caring beyond its product line.

With a solid foundation and a desire to integrate responsible purchasing into the Indian beauty sector, Vanity Wagon celebrates this 4th significant milestone with pride.

Regarding Vanity Wagon

Vanity Wagon is India's first and biggest marketplace for clean beauty products. Entrepreneurs Naina Ruhail and Prateek Ruhail developed Vanity Wagon for Indian customers to purchase online clean cosmetic items. Vanity Wagon is one of the greatest information-based beauty marketplaces that guarantees to provide customers only natural and non-toxic beauty items. They provide a dependable platform where one of the most desired characteristics between a company and a client, i.e., transparency, is the most important aspect of their connection. Whether it be for beauty or personal care, they seek to provide the safest products without any difficulty. Vanity Wagon adheres to the principle of never having to make concessions in order to obtain the best items for their clients. They believe in sustainable beauty and remain steadfast in their objective to educate the public and provide them with the greatest products. In addition, selecting the most effective clean beauty products without sacrificing efficacy and ensuring that they are cruelty-free.