Zoya's Artisanal Splendor Debuts in Pune's Prestigious Aundh Neighborhood

Pune, 2nd September:

In an illustrious celebration of design and craftsmanship, Zoya, a distinguished brand from the House of Tata, unveiled its eagerly awaited flagship boutique. Situated in the coveted ITI Road neighborhood of Aundh, the launch was a refined event, graced by Ajoy Chawla, CEO of Titan Jewellery Division, and attended by the city’s elite.

This exquisite boutique, a true gallery of wearable art, captures Zoya’s vision of redefining the fine jewellery experience in India through deeply meaningful creations and a luxurious ambiance.

Reflecting Pune’s cultural vibrancy, the boutique blends contemporary design with deep-rooted traditions, marking a significant addition to the city’s luxury landscape.

Zoya: The Crown Jewel of Tata Vision “Zoya is the crown jewel of Tata bringing the rich tapestry of Indian craftsmanship to life through meaningful, wearable art. The name Zoya, meaning alive embodies our belief that every woman is on a heroine journey. It is in those moments of self-reconnection that she feels most alive said Ajoy Chawla.We are thrilled to open our first boutique in Pune, showcasing Zoya distinctive design language, which includes our patented stone cuts and innovative settings.

A Boutique That Speaks to the Zoya Woman

Every facet of Zoya’s new 2,500-square-foot boutique eloquently reflects a love for fine jewellery. Each detail mirrors the journey of the Zoya woman, the muse behind each rare creation. The boutique’s visual language is contemporary, yet it subtly honors the power of artisanal craftsmanship. Handcrafted displays by local artisans complement the feminine interiors, which are bathed in shades of skin, pearl white, and blush, inviting guests to deeply connect with the unique design language of each piece.

An Immersive Luxury Experience

Inside, the boutique flows seamlessly from open gallery spaces to intimate zones, allowing clients to leisurely explore bespoke creations. Private viewing areas, softly lit and elegantly adorned, offer a serene environment for discovering the collections. Conversations with Zoya's experts, accompanied by hand-brewed filter coffee and gourmet hors d'oeuvres, ensure that every interaction is personalized and enriching, offering an indulgent journey into Zoya’s exquisite world.

Zoya's Pune Boutique: A Beacon of Luxurious Craftsmanship

Zoya's new Pune boutique is a beacon of luxury, where every detail is meticulously crafted to perfection. It invites the Zoya woman to discover not just jewellery, but a celebration of her unique journey.

About Zoya: Crafting Meaningful Wearable Art

Zoya, the House of Tata's exquisite diamond boutique, stands as India’s leading brand of fine, luxury jewellery. Celebrated for its exceptional artistry, masterful craftsmanship, and unique design language, Zoya curates meaningful pieces of wearable art for the discerning modern sophisticate.

Rooted in India with a global perspective, each creation is a rare labor of love, born from narratives that celebrate the Zoya woman’s journey towards her true self. As the brand enters its fifteenth year, it continues to redefine the luxury jewellery experience in India. With eleven exclusive boutiques across Mumbai, Delhi, Ahmedabad, Bengaluru, Chennai, Pune, and Hyderabad, and Zoya galleries in Mumbai, Ahmedabad, Kolkata, Chennai, and Chandigarh, Zoya showcases luxury in its purest form.

Zoya further elevates its personalized service by offering video-assisted jewellery consultations and home trials. You said: