DESIGNER NAME: Shweta Kapur

ABOUT THE BRAND: 431-88 is a luxury, women's ready-made label in operation from capital of India since 2012. Radio-controlled by contemporaneousness, sensuality, and muliebrity, its collections address a worldwide lady who is attractive, confident, and free-spirited. Every season the label offers up a dynamic vary of ultra-cool urban wear that seeks to hold the 431-88 lady through her a day and additional formal aspects of her jet-setting life. Casting a contemporary lens on ancient Indian wear, the label additionally explores heritage dressing with an additional modern twist, guaranteeing that every season challenges tradition and is often stunning.

Strongly unmoving within the currently however with a keen eye on the longer term, 431-88 is incredibly a lot of outlined by its distinctive style language—supreme craft, fine craft, and a focus to detail. the garments go together with refined ease that draws inspiration from modern culture and therefore the lives of India's hip urban girls who are driven, freelance, and perpetually reinventing themselves. The label sees freelance thought associated expressive style as a real luxury in an age that's thus consumed with filters and facades. this can be why it's excellent for normal girls doing exceptional things traveling the globe, owning their distinctive stories, and being daring and attractive forever.

STARTED IN: 2002.

USP/SPECIALISATION: Western Women wear collection

ONLINE PRESENCE: Pernia's pop up shop , nykaa fashion , Instagram , facebook ,ogaan, aza fashions .

OFFLINE PRESENCE: Shwetambara Enterprises, No. 38, 1st Floor, Sector 27A, Faridabad, Haryana 121003

COST OF OUTFITS: It has various outfits available at different costs ranging from that can be known on request .

ABOUT THE DESIGNER: Shweta Kapur is AN artistic director of 431-88. Since launching her label in 2012, SHE  has developed a singular style language that celebrates self-expression Associate FREE spirit through its trendy retelling of classical Indian silhouettes, fine trade, and deluxe urban wear. Having graduated from London COLLEGE of Fashion with AN  Honours in Fashion Design (Womenswear), she learned her method into the fashion business through university and a number of other vital internships in London, the big apple and India—having power-assisted at shoots for Vogue European nation and worked for labels admire Burberry, Abu Jani Sandeep Khosla, and VPL.In 2014, she was invited to create her runway debut by the Fashion Design Council of India (FDCI). That spring, her initial show for Wills Lifestyle India Fashion Week (WLFW) brought her immediate approval for her clearly sturdy silhouettes, sexy & bold athletic wear, and concrete stylish. 10 collections sturdy, 431-88 has become a daily on the Indian fashion calendar underneath her artistic direction, her work conjointly earning her the Elle Graduates Award for Excellence in Urban trade (2013). With her inherent sense for what girls need, she creates, out of her studio in Delhi, individualistic items that move to inform a story regarding trendy women—their lives, travels, and stories. Regular women, doing exceptional things, unbound by rules, and perpetually reinventing themselves—reflecting a unique method of life and way of being that is as honest & true and authentic to her own life.