DESIGNER NAME: Anand Ahuja

ABOUT THE BRAND: Born out of Anand Ahuja's passion for street subculture, Bhaane was launched in 2011 by the man himself to celebrate the urban Indian youth, their spirit of individuality and simplicity. With a flagship store in Mumbai, the brand boasts of stores in Delhi and Bengaluru as well. WIth an aim to allow self expression, the brand follows a principle of universal style and it isn't about what they perceive as style, it's about how the consumers want it to be. Bhaane provides contemporary clothing inspired by popular culture for the conscious urban millennials. The brand through its casual and quirky clothing line and events popularises one's individual sense of style and love for art and creativity.  This everyday clothing wear brand seeks to focus on the person wearing it rather than highlighting the outfit. Through western clothing with basic prints taking inspiration from street art and a playful colour palette, the idea is to form a community of young creative individuals in the country. Visit them now to get a taste of  an urban contemporary fashion!

STARTED IN: 2012

USP/SPECIALISATION: Urban contemporary everyday clothing drawn from street subculture for the individualistic urban youth.

ONLINE PRESENCE: Bhaane, Koovs, Myntra, FLipkart, Amazon, Club Factory

OFFLINE PRESENCE: Mumbai(Flagship), New Delhi, Bengaluru

CLOTHING TYPES OFFERED:  They have a wide range of everyday clothing essentials.
Dresses
Skirts
Tops
T-Shirts
Shirts
Jeans
Pants

COST OF OUTFITS: INR 2,000-9,000

WORKING STYLE: The label offers daily clothing basics with prints and colours inspired from popular culture and street subculture. They provide one stop solution to your everyday clothing needs with a perfect blend of modern aesthetics and urban street art subculture. The silhouettes are contemporary and are not restricted in terms of colours with a huge colour palette. These high spirited tones are used to make modern contemporary basics for the urban Indian youth with an eye for individualistic fashion.