DESIGNER:   Rina Singh

ABOUT THE BRAND:  
The made in India label - EKA means one , symbolically in many languages. Eka makes hand crafted clothes from natural textiles woven at various smaller craft clusters in rural India. Eka presents us with fashion which is unique, ageless and individualistic. The styles are feminine and extravagant, bold and undaunted by wavering international trends with a vast colour palette, that enriches the aesthetic of every single collection.

STARTED IN: -  2011

USP:  Traditional wear for her.

ONLINE PRESENCE:  Eka official website, Ogaan, Aza, Ensemble

OFFLINE PRESENCE:   
INDIA

Bombay Electric - Mumbai

Ogaan Santushti - New Delhi

Amethyst - Chennai

Ensemble - New Delhi

Bunglow eight for baby eka - Mumbai

Good Earth - Raghuvanshi Mills - Mumbai

Good Earth - Saket - New Delhi

London

EGG Store - Kinnerton Street, London

Livingstone Gallery - Hampstead, London

USA

Mag Pi - California

Holiday & Co - Hawaai

Abigail Rose & Lily too - NYC

ABC Carpet & Home for baby eka

Lazy Point Variety

Canada

Urbanity - 2412, Granville Street, Vancouver, BC V6H3G6

Europe

Uno Botique - Roma

Ambra - Sao Paolo

Victoria Durrer Gassi - Ibiza

L'anatra Anarcia - Rome

Australia

Scarlett Jones

Cloth & Co

Kenya

Aman - Lamu

Dubai

Sauce

Pip Ocean

Bahamas

TYPES OF CLOTHING OFFERED: 
Kurtas
Top
Scarves and Stoles
Tunics
Dresses
Pants

COST: Rs 4800 to Rs 25000

WORKING STYLE: The collections are spirited, sustainably handcrafted for everyday comfort wear in a contemporary style that echoes the Ekà way of living: light and unrestrictive in form, pure and natural  in substance. Finest textiles like of khadi, Indigo dyes and unique block prints like 'saudagiri' & 'Agrakh', layered handmade indigo dyed voiles with 'kantha', luxurious light weight cottons not machined or ornamented flamboyantly are interpreted into clothing for woman. The mellow palette allows explorations of fabric textures and appeals to a subtle aesthetic. The silhouettes are simple, unrestricted shapes and gently following the body.