Pandora designs, manufactures, and hand-finished contemporary jewelry made from high-quality materials at affordable prices. Sold in more than 100 countries across six continents with 7800 sale points and 2400 concept stores. Founded in 1982 the Danish Brand, headquartered in Copenhagen is a distinctive brand with eclectic products that has cemented its name as one of the world-leading international jewelry company, with a strong vision is to provide the women across the world a universe of modish, genuine jewelry handcrafted to perfection and inspiring them to express their individuality and make a statement. The brand maneuvers a perfect way of expressing your personal story binding a personal relationship with them and bringing out their individuality. Well-positioned within the affordable segment with refined handcrafted products with its statement piece the collectible charm bracelet being the cornerstone that has fostered repeat purchasing and loyal customers complemented with a growing range of collection constituting of the same brand value.A Scalable vertically integrated supply chain with a lean cost structure underpinning our high margins and competitive edge this jewelry brand will have you at hello.

STARTED IN: 1982

USP/SPECIALISATION: The contemporary and classical pieces in the collections with Intricate and exquisite designs that posit timelessness and are detailed with perfection.

ONLINE PRESENCE: Pandora and Pandora group

OFFLINE PRESENCE: The very first is in Copenhagen( Denmark), with around 2400 concept stores across 6 continents

JEWELLERY TYPE OFFERED:
Necklace 
Earrings
charm bracelets
Leather Bracelets
Pendants
Brooches/pins
Rings

COST OF JEWELLERY: The brand provides the highest quality pieces at varied prices. Price ranges between $2,040 and $35,000. 

WORKING STYLE:   The Brand Pandora abides by the ideology that Quality never happens by chance it requires stoic patience and unwavering dedication. Innovation, the design is at the heart of Pandora, from inspiration to using high-quality materials, Pandora uses hand finished and traditional goldsmith techniques. Every creation is an orchestrated journey of fine craftsmanship and skilled designers. It uses lost wax casting which is an ancient technique to create metal parts of jewelry. Lost wax casting is a perfect technique to cast minimalist as well as complex designs making it very economical and affordable. Every piece curated at pandora goes through a streamlined process of jewel making like the creative process where ideas are converted into tangible prototypes. Next is sample and development thirdly, the rubber mold cutting followed by wax model casting cutting, soldering, assembling, and polishing. The brand also incorporates a technique known as lampworking which is used to make charms with unparalleled depth and vivacious colors.They also use the technique of glittering Murano to add that extra shine to the piece. They use materials such as stones, metals, glass, enameling, and leather. Pandora Jewellery uses man-made, synthetic stones, gemstones, diamonds, and pearls to add sparkle and color to the jewelry. They also use the method of enameling for desired effects. They use the technique of hot enameling where the enamel is applied to recesses in jewelry. The pandora enamel is quite resistant and far from chipping. They have also integrated the combination of modern technique and ancient material and curated some edgy leather jewelry that has a different aura of its own. Various uses of tactile, lightweight, and versatile fabrics have been used to create some statement pieces.